In 2002, the AIAS created the D.I.C.E. (Design, Innovate, Communicate, Entertain) Summit®, a high-level interactive entertainment conference that brings together the top video game designers and developers from around the world and business leaders from all major publishers to discuss the state of the industry, its trends and the future. The summit includes sessions led by the most creative minds in the video game industry as well as leaders from related entertainment fields. Sessions are designed to address the challenges of game creation and inspire new ways of making games.
This year the D.I.C.E. 2012 Summit also includes a golf tournament, poker tournament, a go-karting tournament, the Into the Pixel gallery and silent auction, is the home of the Interactive Achievement Awards, and the Indie Game Challenge.